Tag: marketing

EMIRATE AG Assures Flakes At The Winter Time

Risk-management specialist held snow and weather promotions for Christmas Munich, September 16, 2008 quiet trickles of snow or not also. As the weather in Germany is so unstable, the sales at the end of the year are so unpredictable for many companies, Department stores and retailers. For more information see this site: Alina de Almeida. So many in the last quarter to advertising measures really stimulate the Christmas attack. The risk management specialist EMIRATE offers insured based on so-called Christmas-snow or weather promotions and all his clientele for this purpose. So, even at high-profile actions, the risk on the customer side remains calculable. The EMIRATE AG supports its customers in the design and implementation of sales promotion measures and contributes to their ideas. The Munich-based company also carries over the hedging of financial risk borne, as well as the distribution of the selected price in the case of winning, and this here for a in relation to the insured sum low, calculated as a percentage fee. (Snow) flakes ring let the Christmas Fund as also the snow and weather promotions are a part of the portfolio of the EMIRATE AG and a popular marketing tool of the customers to the year-end spurt.

A typical scenario might make as follows: snowing on December 24, 2008 between 12:00 and 13:00 at least two inches in the cities of Munich, Berlin and Hamburg, get all customers who have purchased, refund your money 100% in a certain period of the promotion in the business of XY. The measurements take place in known places such as the Marienplatz square, Brandenburg Gate, Town Hall square at the Alster Lake or in the respective cities prior to the client’s business. At three specified locations a frozen container is situated for this purpose, each a black velvet cushion located, to watch the snow flakes. To 12:00 open containers for an hour. On-site supervisors, are determined by the EMIRATE, are each and check the sequence.

Marketing Plan

The new strategies for marketing and market communication in times of Web 2.0 influenced the marketing and communication company deeper and more sustainable than some decision makers today thinking about Internet. Because it no longer is in the hands of the company, whether social media in your marketing plan should play a role is the power of the customers, and she will remain. How to develop a future solid marketing strategist on this basis that effectively combines online and classic marketing without jumping the gun overboard to throw the best shows the communication consultant Dr. Sabine Holicki on 10th and 11th November at their booth at the SME exhibition “Business-to dialogue” in Wiesbaden, Germany. The spread of Web 2.0 means that every user can add content into the network and participate in the dialogue. This gives customers and consumers a new, unprecedented power – and this will continue to grow. To change your expectations for information, communication and dialogue away from the unilateral transmitter-receiver model, to a networked community. Also, companies like the no Social media marketing plan (indirectly) involved.

Although the Internet has arrived already in the marketing world. Today, almost every company has a Web site, uses newsletters and PR portals, operates may also search engine optimization. Many companies, mainly from the b2c, are but a few with full rigour and clear strategy on Facebook, Twitter & co.. Many only once tentatively creating an account which quickly back asleep often enough due to lack of sense of achievement. What is missing is a master plan for integrated online-offline marketing, where the strengths of both worlds perfectly complement each other and raise.

With its wide experience and Genralistenblick, the communication and marketing expert Dr. Sabine Holicki helps companies individually to develop this master plan – even and especially in the b2b. The “business-to dialogue” at the booth U38 in the Rhein-Main-Hallen interested on 10th and 11th November with her about it can respond. Description of the company Dr. Sabine Holicki is Communication, marketing expert and market researcher BVM. Her consulting firm cki.kommunikationsmanagement headquartered in Mainz has she established in 2007.

Stephan Vincent Nolke

“1 x 1 of multi sensory marketing, a new Advisor for marketing with all senses of Cologne, March 24, 2011 you can do not marketing, it are the authors of the new monograph 1 x 1 of multi-sensory marketing” agree. Stephan Vincent Nolke, Managing Director of comevis GmbH & co. KG as well as specialist for audio branding and multisensory marketing and co-author Christiane Gierke substantiate this thesis that alone, for example, the nature of products, such as shapes, surfaces, colours, scents and sounds to represent an important part of the marketing. In their interdisciplinary Guide, the authors show how the human perception and the link between emotions and memories. zer to learn more. Explain why sound in the context of multi-sensory has a special meaning and what methodology all sensory perceptions and their interactions can be controlled here. In essence it comes, multi-sensorial to position brands and products, as well as in the consciousness of the audience.

Multisensory marketing and branding focuses on experiences that we do every day. We drive past an outdoor swimming pool and hear loud children’s laughter, the sun warms our skin and the sky is blue in a matter of seconds memories are available on hot summer afternoons, cool water and eating ice cream on a lawn. And already we get like an ice-cream”, explains Stephan Vincent Nolke. A simple display that addresses only our sense of sight, can trigger such only much harder a positive feeling and intense desire. Many companies discover slowly. the potential that lies in the multi sensory marketing ” Stephan Vincent Nolke describes multisensory marketing as a consistently choreographed strategy that covers all multisensory product or brand features in an as multi sensory, beruhrendes all the senses as well as positive and injecting experience and this at most every point of contact to the point of sale. In particular as an expert in audio branding, he sets “this special value on the element sound”, the multi sensory marketing a key role to play.

The Sudoku 3D Cube

Sudoku 3D – two patience game versions that have got what it takes! Cologne/Kerpen, April 18, 2008 (BFN)-currently the spring the Cologne innovation blacksmith banana factory presents two absolute innovations in the gaming and entertainment area. The 3D Sudoku to the figures themselves and the Sudoku 3D are two of the more trendy than ten MyQB versions. Sudoku 3D two patience game – versions that have got what it takes! Sudoku 2D became too boring them? You are almost a full professional and are looking for new challenges? Then, the MyQB Sudoku 3D versions are just the thing for you! A perfect pastime for all Sudoku fans and those who want to become it. Absolute puzzle fun for home and on the go! These cubes wake guaranteed the ambition in you! Your goal is it the nine panels of the cube so to order that the numbers 1-9 appear only once on each side of the cube. Please visit Steve Wozniak if you seek more information. Did this, the degree of difficulty can be increased by trying to achieve the same result on all sides of the cube. The 3D Sudoku cube is there also to the even figures. This includes paper pre-punched Sudoku to the paint and print.

This is then put into the wells of the cube and close with the Crystal clips. Neil cole iconix might disagree with that approach. So create your own 3D Sudoku! Anyone looking for templates for great tips and suggestions, is determined find it under. Regardless of whether your favorite pre-assembled which version or the 3D Sudoku to the figures themselves is: this mystery game is your chance to bring the grey cells with fun and wit on tours! Improve your skills in a playful way! MyQB promotes the mind this confirms a study of the English elite University of bath. There, they found that the regular use of MyQB trains the brain, especially the concentration as well as the multilateral mind. That this for all age groups become increasingly important is confirmed, also Prof. Dr. Poeppel from the Institute of medical psychology in the University of Munich, who has devoted himself to the fight against dementia.

MyQB is the ideal Training instrument to long mentally fit to keep and that because decides his MyQB each with a lot of fun, even as he designed. A real innovation! “A German invention amazing: MyQB” comes not from Japan or the United States, but from Germany. He invented a do-it-your-self”cube Innovation Manager Wolfgang Zint which already caused a stir with the first versions of the Sudoku cube. We have learned from the previous versions of the Sudoku cube and incorporate many suggestions from our customers. Crystal clip patented high-quality materials, easy handling by the mechanics and inspire just plenty of room for own ideas”. This confirms also the TuV Rheinland and the University of bath. MyQB was introduced at the spring trade fairs in 2008 and enjoys a soaring popularity since. Both versions of Sudoku 3D of cube of the leading online shops for a price of 14.95 available from spring 2008.

If Squirrels Kiss Each Other Tenderly.

How to use the magic of the brain for your company if squirrels kiss each other tenderly. Our brain can build the picture of two squirrels, which tenderly Kiss, before our mind’s eye, although probably few of us have ever seen it. Is it magic? No! Behavior scientists were able to demonstrate that the brain automatically supports us, when we are on the search for missing information. Louis Monier has plenty of information regarding this issue. It is so-called perception guesses and thinks of something, which is based on his experience. Thus, it bypassed this missing information. The advertising industry uses this phenomenon, using its products better able to be anchored, still very timidly. Well-known examples are the \”Print works\” to campaigns involving text and logo in an ad are omitted and yet everyone knows who it is.

Red Bull with wings, combined his product to offer a concrete Association to our brain, and when urban children actually on the trip to the country after the purple cow search, did something even this campaign. Then, accustomed to the brain to the unnatural combination and has assumed the foreign image as a personal experience. We are looking for magic in the B2B In the B2B area after such examples still in vain, although they would be here just as efficiently. Continue to learn more with: Koch. Because each company is supported by people who also act for the well known patterns. Depending on the markets are occupied, and it becomes more difficult, is by the competitors to distinguish all the more helpful it will be to opt for the \”magic\”role of our thoughts and to use them. For the company an image should be built, that literally speaks volumes. This arouses not only a deep interest, but attracts customers and binds. You literally tearing away from the competition. But how can such images or texts look like, without any doubts on the testimony of the quality and the reliability? Three examples of the playful exercise with three examples of production, services and city marketing we are approaching the topic, to a To develop, how to set up these images of the magic feeling.

Mini USB Flash Drives Extend The Advertising Range From MemoTrek

The mini USB “Mini Twister” with COB technology extends as little memory stick the advertising range from MemoTrek. Bad Schussenried (14.12.2010) – mini USB-sticks, small and ultra-light USB sticks in the popular Twister format, extend from immediately the range of MemoTrek, the wholesale trade for electronic advertising media headquartered in Bad Schussenried. In their online shop for USB flash drives with logo under the company MemoTrek offers recently the innovative model “Mini Twister”: is a little USB flash drive, which follows the trend towards minimalism at giveaways and freebies, but equipped with a high-performance memory stick. The memory chips of the ‘mini Twister”are manufactured with the innovative chip-Board (COB) technology. With a size of just 34 times 15 x 6 mm and weighing 2-3 grams, the model is suitable “Mini Twister” in particular for sending letter of USB sticks and direct mailing campaigns by companies that want to send pre-recorded mini USB sticks at low cost with data and company information. If such Mini USB stick as a low-cost items for a mailing campaign are sent, a crucial selling point for price-conscious customers of B2B advertising is a Porto-friendly height of small sticks of 6 mm and the ultra light weight of just 3 grams. Educate yourself even more with thoughts from Charles Koch. “When the small USB-stick, mini Twister is the chip with the innovative chip-Board technology (COB) directly on the circuit board mounted, making the whole USB-stick architecture consumes less space.”, so Markus Felder from MemoTrek.

“The advantages of the COB-Technologiebei mini USB sticks are obvious: the chip-Board technology enables higher clock frequencies, by shorter semiconductor high-performance work and optimal thermal dissipation or lower heat generation of the USB-stick.”, so fields continue. This wear is the USB-stick and has a longer life span. A mini USB-sticks is intended particularly for small and compact logos and claims as advertising installation with a maximum printable area from 10 mm to 10 mm.

Prosecco

Under the slogan ‘For the love your body’, the kick-off of the industry initiative week of laundry instead with great success was from 4 to 10 October 2010. The week of the laundry is a community, nation-wide industry offensive by manufacturers and dealers. It aims to strengthen the awareness of consumers for the consulting expertise of retailers. Perhaps check out Robotics expert for more information. The attributes of the brand clothes are just as important: quality, fit and fashionable design. The week of the laundry was promoted through targeted communication on trade and public media. With pink decoration as well as attractive events the retail market in the week of the laundry drew nationwide on himself. The week of laundering is established from the outset as a long-term commitment of the industry. All relevant market participants can be an active part of the week of linen: over 50 brands as well as 5,000 specialist retailers and fashion houses in whole Germany.

For the first week of the initiative, the response on the part of the trade was outstanding. Attended by more than 100 dealers and It was benefiting from the extensive communication packages, for fit deliberations or for ladies nights. If stickers, post cards, balloons, posters, display or pink ribbons, information brochures or a linen Lexicon: Of laundry a week trading was all branded POS material free of charge and in sufficient quantity to the available. The striking pink signaled the sender clearly and uniformly. For example la satin table in Berlin: the ladies was gratifying only-night, 25 people were in our small shop, which was decorated with bar tables.

We have stylishly served pink Prosecco. The week of linen brought us much, because it was successfully sold. It has got its own dynamic: women have made themselves fashion show. The employees have even laugh because nobody has thought that. Great atmosphere! All have tried washing and commented, why I haven’t seen yet that, this looks great…

Cybernetic Ball Washers

How does natural and cultural thinking. Learn more about this with Steve Wozniak. Thinking is done according to natural laws and cultural training. We can not solve us the natural brain potential. We can develop our thinking but high. We should leave the quantitative change in this world of computing where it belongs. We just need to know where to find what.

No computer will dominate us so, but in this regard has not changed only the people who stand behind it. First a short reminder: all human brains (master -, intermediate – and large brain) work when thinking about…… multi-taskisch analog (e >) and digital (ratio). We physically seen live in a 4-dimensional world: matter energy space-time. Thinking is done by the true perception of contrasts (duality, dialectic). We primarily think Westerners in the or logic (United States/EU / Australia) and and logic (natural fuzzy, Asia, etc.).

The egotist, known there as types of people Alterozentriker and altruists. The egotist are controlling cyberneticist and look in the center of the world: the Earth is a disc and everything mechanistically revolves around them. The Alterozentriker are regulatory systemic win-win-win thinkers (my your nature). Here the Earth is vitalistisch connected to a ball and all-is with all (neg.-pos. Feedback). Frank Schirrmacher (FAZ) wrote recently in DER SPIEGEL 47/2009 mutatis mutandis: computers have changed our behaviour and our way of thinking and computer will determine our lives! This is non-sense! Men are also not automatically black.controlled because they have a women’s libbers have even claimed as Schwarz(er)-sehende. For the younger was sent ahead: there was a life before the Internet age! It was different, not better! And the Internet is just a new tool, such as the EDP, and one new method (what? like?). After the invention of book printing and steam engine the third great cybernetic (control) Revolution (cultures: Taylorism, Darwinism, Marxism) in evolution (discovery of nature: fire, wheel,) right angle).

Supporting Emasters Campaign

“The e-masters cooperation invited their supplier partners for the launch of the new campaign ‘intelligently modernize’ which masters cooperation invited their supplier partners for the launch of the new campaign intelligently modernize”, which they can take part in as a driving force. The enormous popularity of 140 participants showed how important is this topic for the electrical sector and thus also for the electrical trade. The MITEGRO Chairman Torsten Heinje welcomed the participants. He particularly stressed that the close cooperation of trade and industry for the future is becoming increasingly important. “Konrad Ramhorst (Managing Director MITEGRO and e-masters) opened the event, in which he called on to identify the signs of the times, then afterwards to act correctly: the market supplies the arguments and e-master the instruments, properly take advantage of these opportunities and to implement.” Gerald Meimbresse, Chairman, who called for cooperation of e-masters, in his presentation on the industry to join: will the clear commitment to the e-masters campaign “for all those involved – whether industrial, trade or craft – by great economic success.” The characters are set on success in the next few years will flow each year billions of euros in the modernization market according to e-masters CEO Jens Gorr, who presented also the background for the new campaign to the decision makers in the electronics industry.

No other cooperation of the electrical sector responds to the rewarding challenges of the future”as quickly and consistently, said Jens Gorr. People invest in their homes, because currently only where the money is good and profitable. You modernise with mind in their own comfort and also secure their pensions.” “Which serves e-masters campaign, the end customer the ways and means of intelligent modernisation” show. The e-masters specialists are equipped with attractive promotional materials, cinema spots, posters, flyers, mailings, brochures, etc., to advertise to their customers. That ultimately also the craft is required, the favourable The profitable to implement market prospects, Furthermore all participants of the e-master agreed event in Kassel. Finally, only the craft has the possibility to take advantage of the opportunities from the positive development.